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B2B stock in 10 minutes.

And earn from your shelf every month.

Get FMCG stock delivered to your shop in as little as 10 minutes, with no minimum order. Have an eligible shelf? Brands can rent it and pay you monthly.

Currently available in Bengaluru.

Get the ShelfX app

Buy better. Earn from your shelf.

ShelfX Rapid

Buy stock when you need it.

Wholesale FMCG delivered to your shop in minutes. No minimum order, and no waiting for the distributor’s next visit.

Get started
Shelf rental

Earn from shelf space you already have.

Let brands rent 1 × 2 ft of your shelf space and earn every month. Keep the shelf stocked and send one photo a week — that’s the whole job.

See how shelf rental works
Shelf rental

Turn one shelf into monthly income.

You provide the shelf. We handle the rest — finding the brand, stocking the shelf, managing the placement and paying you.

1 × 2 ft
One shelf can be enough.
Up to ₹500/month
Potential earnings per eligible shelf.*
One photo a week
Simple proof of placement.
UPI
Paid directly to you.

Actual earnings depend on location, shelf position, brand and campaign availability. Full terms apply.

A neighbourhood shop shelf, with one full row given over to a single brand's product
ShelfX Rapid

Why wait an hour for wholesale stock?Get it in as little as 10 minutes.

Your everyday FMCG stock is kept close to the stores we serve, so orders can be picked and delivered quickly. Here’s what happens after you place an order.

Order #SX-71204
Ahmed General Store · Indiranagar
Delivered
  1. 0:00
    Order placed
    You confirm 14 SKUs on the ShelfX app.
  2. 0:40
    Stock confirmed
    Stock is reserved at the nearest ShelfX location.
  3. 3:10
    Picked and packed
    Your order is picked and packed.
  4. 4:30
    Out for delivery
    Your order is on its way to your shop.
  5. 9:52
    Delivered to your shop
    Order received and delivery completed.

Illustrative order. The clock starts when the retailer confirms the cart. Actual delivery time depends on location and stock availability.

A ShelfX delivery executive on a scooter with a ShelfX delivery box, outside a neighbourhood shop

Stock close to your shop.

We keep fast-moving FMCG stock close to the stores we serve, so your order doesn’t have to travel across the city.

Order the day you run out
No minimum order. No waiting for the distributor’s next visit. If you’re short today, order today.
Order without calling the distributor
Place your order directly in the ShelfX app when stock is available.
For retailers

Everything your shop needs, in one place.

Order the FMCG stock your shop needs and get it delivered quickly. Have spare shelf space? Put it to work and earn from brands every month.

  • Buy stock
    Wholesale rates. No minimum order. Delivered to your shop.
  • Earn from shelf space
    Paid monthly, straight to UPI.
A kirana owner at the counter of their shop

Get started

Choose how you want to use ShelfX.

Tell us who you are
For retailers
Start ordering the stock your shop needs.
Message us on WhatsApp with your shop details and GST, and we’ll get you set up and ordering — no minimum order. Want to earn from your shelf? A ShelfX executive can visit your shop and record your eligible shelf space.
A branded product rack inside a store
Verified 2 hours ago
Monsoon Refresh 2026
82%
412 of 502 shelves photographed

Illustrative mock-up. ShelfX rents shelf space and does not sell its own FMCG brands.

For brands

Brands pay for the shelf. Your shop earns from it.

Reach the stores that matter to you, and see the proof.

Buy eye-level space in the outlets you choose, get new launches on the rack in days, and see execution through dated photographs rather than a spreadsheet.

  • Eye-level shelf space in chosen stores
  • New launches on rack in days
  • Dated photo proof of every placement
  • Store-level campaign performance
  • Reach fragmented general trade at scale
  • Distribution and visibility in one place
Talk to our team